A high-touch, in-person program for founders ready to master rapid experimentation and find product-market fit — guided by experienced mentors who've been there.
These challenges derail 90% of early-stage founders — and they're exactly what this program is designed to break through.
Burning cash on unvalidated features or marketing channels that don't convert.
Every week brings a new direction. Without a systematic approach to validation, you're guessing — and running out of time.
You've read books, listened to podcasts, but making it work for your product feels out of reach.
Building alone is brutal. You need honest feedback from operators who've been there.
It's an intensive, in-person experience for founders ready to move fast.
Run 10x more experiments than you're used to. Master the art of quick validation cycles.
Develop a crystal-clear GTM strategy tailored to your unique product and market.
Weekly 1:1 sessions with mentors who've built and scaled companies. Get personalized guidance on your constraints.
Join an intimate cohort of 10 ambitious founders. Build lasting relationships with peers who understand your journey.
4 live sessions, 3 execution sprints, and optional office hours. A forcing function to gather real market intelligence.
Stop guessing. Ask the people who've already done this.
Compress months of 'figuring it out' into 14 days.
Turn input into action. Pick two strategies to test.
Ship, test, and track results.
Keep what works, drop what doesn't, test a different lever.
Learn fast, then commit.
Turn experiments into an operating plan.

Jeffrey is a serial entrepreneur, author, startup mentor, and angel investor. A former Wall Street wealth manager turned 3x founder, he is an inventor of 21 U.S. Patents, 3x Emory Goizueta Business School Alumni Luminary, a guest lecturer at Pepperdine University’s Entrepreneurship MBA Program, and a member of Pepperdine’s Social Entrepreneurship and Change Advisory Board. He has advised and invested in startups across sectors including mobility, AI, wellness, and media, CPG, and collaborates with both early-stage founders and institutional VCs. He raised $12M and reached 20M downloads for his last company, Vyng (acquired by Siprocal).
Our mentors aren't consultants or academics — they're operators who've built companies from zero to scale. They've made the mistakes so you don't have to.
The mentorship completely changed how I think about GTM. In 7 weeks, we ran more experiments than we had in 6 months — and actually found a channel that works.Sarah Chen Founder, TechFlow (YC W24)
This program is for serious founders who are ready to commit. We limit each cohort to 10 founders to ensure personalized attention and meaningful connections.
Applications reviewed on a rolling basis. Limited spots available.
This program will force you to build one. We'll help you identify who to reach, what to say, and how to move fast. If you're unwilling to activate your network, GTM will be challenging regardless of the program.
Yes, if you have a clear hypothesis about who your customer is and what problem you're solving. Your experiments will focus on validation rather than scaling.
Yes. Many participants use this program to build the traction milestones investors want to see. Your 90-day objective might be "hit $100K MRR" or "prove enterprise viability with 2 Fortune 500 pilots." By the end, you'll have a clear investor narrative backed by real experiments and measurable progress. The final session includes an investor/operator mentor specifically to help you translate your GTM plan into fundraising momentum.
The program works for scaling too. Your experiments will focus on improving pipeline quality, conversion rates, expansion, launching in new markets, or building the proof points needed for your next round — not just initial customer acquisition.
That's okay. The target is aspirational. Even 10–15 high-quality conversations will produce valuable patterns. The goal is effort and openness, not hitting an arbitrary number.
No. This program is for all types of founders — technical and non-technical, B2B and B2C, product and service businesses.